Strategy

As a well established telecoms operator, HTHKH possesses the competitive edge to continuously steer market development, capture new business opportunities, facilitate customer service and product adoption and deliver profitable growth through a range of strategies.

Our strategic objective is to capitalise on the advanced network to offer customers a wide range of telecommunications services.

HTHKH targets to further expedite the adoption and usage of mobile data in its existing customer base. HTHKH views internal upward migration in particular from 3G base to 4G and 5G base as the key to nurturing higher growth in mobile business.

Consistent with its objectives and main focus, HTHKH has developed the following business strategies:

• Invest in customer loyalty
• Explore more revenue streams
• Continue to improve cost efficiency